Vivid wayfinding design studio company firm consultants

Wayfinding consultants signage design team Australia

Vivid Wayfinding

The Company


We connect people to place. Intuitive navigation cues so people feel like they belong. Millions of people flow through the stadiums, libraries, hospitals and cultural centres using our work. We work hard to make the complex simple. We think of ourselves as a friendly, invisible guide walking beside you. 

Wayfinding is more than just getting around. It is how a place works. Orientation, operational, promotional and safety messages all wrapped up in identity.

Wayfinding has to engage with habits – how people read a space, anticipating their desires and helping them to their destination. It is a system for understanding surroundings.

We specialise in wayfinding heavily patronised institutions. Our strategies and designs deal with large numbers of people in complex spaces. Perth Arena, MSAC and Geelong Library have millions of patrons per year. The Northern Hospital has three thousand people in it any given day. 

Established in 1994 we have decades of experience with leading  architects, construction companies and developers. We help people understand complex and significant locations such as stadiums, sporting arenas, theatres, libraries, hotels and centres of learning.

We pride ourselves on being a team of design professionals each with extensive folios of projects. Multiple communication disciplines and media experience from decades in design inform our design thinking.

Through our work with the NOVELL Redesign project we are engaging in thought leadership for optimising spaces for neural regeneration through sensory stimulation. Many of the ideas proffered through this think tank relate directly back to how we provide wayfinding for sensory compromised individuals. 

We see accessibility as best practice design. Accessibility is good for everyone. 

Best practice connects us to where we live.

Rob Luxford – founder Vivid Wayfinding

Robert Luxford
Director, Vivid Wayfinding